Over 70% of all Americans are overweight. At this point, they have had a limited amount of options from quick fix diets, to gimmick exercise machines sold on television, to medications promising a solution to their problems. Health clubs are notorious for selling memberships but once you are a member, you are typically forgotten. At Integrity, we’re concerned with the health of all of our members. Integrity focuses on all the components of health, ensuring every member achieves and maintains long lasting health that not only improves their quality of life but also reduces the chances that a person will have to take dangerous and expensive medications in their later years.
A Fantastic Franchise to Be Part of…
If you’re looking for a high-demand business that truly makes a difference in the lives of clients, Integrity might be the perfect investment for you:
- Integrity offers a unique, innovative approach to fitness—a women-only club with individualized exercise and nutrition programs geared toward reclaiming health and vitality.
- The escalating health issues in this country are prompting women from all walks of life to seek a solution that goes beyond the one-size-fits-all approach to fitness.
- Integrity provides a unique approach to the business of health and fitness.
- Integrity provides an inexpensive solution for those looking to reduce medical costs.
- More and more Americans are looking for a better answer.
- Of all the franchise options out there, Integrity provides the most complete package to help you realize your dream.

A Different Approach to Health
Rocco Boulay, founder of Integrity Health Support for Women, has dedicated his life to fitness and to achieving the impossible, including winning a world championship in bench pressing—five times. After leaving the world of competitive weightlifting, Rocco could have taken the profitable route as a “trainer to the stars”. Instead, he heard another, more personal calling: The growing epidemic of obesity, diabetes, and heart conditions among American women prompted him to ask, why are so many women ignoring their health? The answers to these questions became the basis of the Integrity vision: A club where even the most out-of-shape woman feels safe, a club where trainers listen to their clients, a club where women are encouraged every step of the way, a club where fitness is achievable.
Integrity’s Business Model is Proven and Unique in the Field
- Integrity reaches out particularly to “de-conditioned” women and to women who simply want to reclaim their vitality.
- Integrity offers individualized programs that include four key components: exercise, nutrition, supplementation, support. We also offer personal training when it’s appropriate.
- Integrity provides value by delivering measurable results at a fraction of the cost of most health clubs.
- Integrity’s goal is to attract and retain clients—Integrity focuses on “client fulfillment,” ensuring clients are life-long members.
- Integrity’s proprietary software allows the franchisee to create individualized programs and to track client progress, all with a minimum of staff. Superior client support reducing overhead.
- Integrity’s in-depth, site-tested operating procedures cover every critical aspect of the business—the franchisee never has to second-guess any part of the operation.
- Integrity’s unparalleled support gives the franchisee a jump start he or she needs to achieve success.
Complete Support for the Lifetime of Your Business
As an Integrity franchisee, you will receive unparalleled support in the start-up of your health support center, so you’ll never feel like you’re doing this alone. We’ll assist you in finding the ideal location, creating the Integrity look, and purchasing the highest quality equipment. You’ll benefit from our marketing and advertising program as well as our comprehensive field support. Plus, our fantastic training program will teach you how to evaluate clients and develop custom programs for them as well as how to run a health support center business. Once you are up and running, Rocco and his staff will continue to support your efforts, making sure that you have the tools you need to be successful.
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