Invisible Fence ® Brand Launches Microsite to Recruit New Dealers
Knoxville, TN – (May 22, 2009) A world leader in pet products and technology is now focusing on the internet as a way to find new dealers. Invisible Fence® Brand has a new micro website devoted exclusively to potential dealers.
“We get requests daily from potential dealers hungry for information about owning an Invisible Fence brand dealership,” says Lance Tracy, vice-president, new market development.
“Given these economic times, many people are looking for a career where they have greater control over their destiny,” says Tracy. “Our new website answers many of their questions, giving candidates the background should they wish to own a business of their own.”
The website – which can be reached via a link on the company’s popular web page www.invisiblefence.com – provides complete information about owning an Invisible Fence dealership in your hometown.
This site includes:
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Elements of the business
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Competitive benefits
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Frequently asked questions
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Testimonials from existing dealers
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Available markets
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Company history
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Links to each of the company’s 11 distributors
The site also includes an interactive 10-point quiz; to help visitors self-assess whether an Invisible Fence Brand dealership is right for them.
The U.S. pet services market is estimated as a $3.4 billion for 2009. More than 60 percent of U.S. households own a pet. These factors are welcome news to the potential Invisible Fence brand business owner.
“A local Invisible Fence brand dealership offers a great opportunity for the right family looking to embrace small business ownership,” Tracy says
The site was created jointly by a team from the company’s headquarters and distributor staff, with assistance from multimedia design agency In10sity Interactive.
Invisible Fence® Brand has more than 300 active dealers throughout the U.S. and Canada. It is the brand recommended by 4 out of 5 veterinarians. The company’s systems have safely contained more than 2 million pets in the company’s 35 year history.
About Invisible Fence Brand
Since 1973, Invisible Fence Brand has led the field in electric pet containment. A division of Radio Systems Corporation, Knoxville, Tennessee, the company reports a 98 percent customer satisfaction rating. Local dealers represent a complete portfolio of pet safety and lifestyle solutions.