{"id":2785,"date":"2013-10-04T13:17:02","date_gmt":"2013-10-04T17:17:02","guid":{"rendered":"https:\/\/www.franchisesolutions.com\/blog\/?p=2785"},"modified":"2019-05-23T08:46:30","modified_gmt":"2019-05-23T12:46:30","slug":"future-franchise-portal-trends","status":"publish","type":"post","link":"https:\/\/www.franchisesolutions.com\/blog\/2013-10\/future-franchise-portal-trends\/","title":{"rendered":"Future Franchise Portal Trends"},"content":{"rendered":"<p><a href=\"https:\/\/www.franchisesolutions.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Franchise Solutions<\/a> wants to share this <a href=\"http:\/\/www.franchiseperformancegroup.com\/the-best-strategy-for-making-sales-from-franchise-portals\/\" target=\"_blank\" rel=\"noopener noreferrer\">great article<\/a> written by Thomas Scott of Franchise Performance Group. The Q&amp;A format features Franchise Gator&#8217;s Eric Bell and our beloved Franchise Solutions President, Matt Alden. It talks about the love-hate relationship franchisors have with franchise portals,&nbsp;and the future of franchise portals.<\/p>\n<p><a href=\"https:\/\/www.franchisesolutions.com\/blog\/wp-content\/uploads\/2013\/10\/funnel.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-2793\" src=\"https:\/\/www.franchisesolutions.com\/blog\/wp-content\/uploads\/2013\/10\/funnel-245x300.jpg\" alt=\"funnel\" width=\"245\" height=\"300\" srcset=\"https:\/\/www.franchisesolutions.com\/blog\/wp-content\/uploads\/2013\/10\/funnel-245x300.jpg 245w, https:\/\/www.franchisesolutions.com\/blog\/wp-content\/uploads\/2013\/10\/funnel.jpg 300w\" sizes=\"auto, (max-width: 245px) 100vw, 245px\" \/><\/a>Some highlights of the article include:<\/p>\n<p>1. The disconnect that lead forms create; length of the form and whether it should exist at all, and the debate over the quantity or quality leads they produce.<br \/>\n2. Advertising options &#8211; one size doesn&#8217;t fit all when it comes to advertising for franchisors.<br \/>\n3. Salesperson performance and distinguishing the lead source.<br \/>\n4. The future of franchise portals and how they make connections between info seekers and their advertisers.<br \/>\n5. How to get better results from franchise portals and addressing common misconceptions about portal leads.<\/p>\n<p><a href=\"https:\/\/www.franchisesolutions.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Franchise Solutions<\/a> is the Internet\u00b4s foremost medium for connecting with qualified, prospective franchise buyers. Delivering online sales leads since 1996, the company has an established track record of helping franchisors achieve their development goals, with an unwavering commitment to generating maximum return-on-investment (ROI) for our advertising clients.<\/p>\n","protected":false},"excerpt":{"rendered":"Franchise Solutions wants to share this great article written by Thomas Scott of Franchise Performance Group. The Q&amp;A format features Franchise Gator&#8217;s Eric Bell and our beloved Franchise Solutions President, Matt Alden. It talks about the love-hate relationship franchisors have with franchise portals,&nbsp;and the future of franchise portals. Some highlights of the article include: 1&#8230;. <a class=\"view-article\" href=\"https:\/\/www.franchisesolutions.com\/blog\/2013-10\/future-franchise-portal-trends\/\">Read More &raquo;<\/a>","protected":false},"author":2305,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[639],"tags":[690,691,688],"class_list":["post-2785","post","type-post","status-publish","format-standard","hentry","category-franchise-sale-lead-generation","tag-franchise-portal-trends","tag-lead-forms","tag-sales-leads"],"yoast_head":"\n<title>Future Franchise Portal Trends - The Franchise Solutions Blog<\/title>\n<meta name=\"description\" content=\"Franchise Solutions wants to share this great article written by Thomas Scott of Franchise Performance Group. The Q&amp;A format features Franchise Gator&#039;s Eric Bell and our beloved Franchise Solutions President, Matt Alden. It talks about the love-hate relationship franchisors have with franchise p\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.franchisesolutions.com\/blog\/2013-10\/future-franchise-portal-trends\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Future Franchise Portal Trends - The Franchise Solutions Blog\" \/>\n<meta property=\"og:description\" content=\"Franchise Solutions wants to share this great article written by Thomas Scott of Franchise Performance Group. The Q&amp;A format features Franchise Gator&#039;s Eric Bell and our beloved Franchise Solutions President, Matt Alden. It talks about the love-hate relationship franchisors have with franchise p\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.franchisesolutions.com\/blog\/2013-10\/future-franchise-portal-trends\/\" \/>\n<meta property=\"og:site_name\" content=\"The Franchise Solutions Blog\" \/>\n<meta property=\"article:author\" content=\"http:\/\/www.facebook.com\/kerry.crocco.1\" \/>\n<meta property=\"article:published_time\" content=\"2013-10-04T17:17:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-05-23T12:46:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.franchisesolutions.com\/blog\/wp-content\/uploads\/2013\/10\/funnel-245x300.jpg\" \/>\n<meta name=\"author\" content=\"Kerry Crocco\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kerry Crocco\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n","yoast_head_json":{"title":"Future Franchise Portal Trends - The Franchise Solutions Blog","description":"Franchise Solutions wants to share this great article written by Thomas Scott of Franchise Performance Group. 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