Huntington Learning Centers, Inc.

About

Founded in 1977 by Dr. Ray Huntington and Mrs. Eileen Huntington, Huntington Learning Center is now transitioning to the second generation of the founding family, Anne Huntington. Anne serves as the company’s President. Guided by leadership that keeps the best interest of students in mind, Huntington helps students navigate these uncertain times through individualized learning in-center and online with certified teachers. We pride ourselves on world-class student results and franchisee profitability. We are a top franchise on the Franchise Business Review. We are accredited by Middle States Association of Colleges and Schools and Western Association of Schools and Colleges. As a Huntington franchisee, you will inherit our reputation for excellence and make a difference in the lives of children by helping them build the skills, confidence and motivation needed to succeed in and out of the classroom.

Ideal franchisee

Huntington franchisees come from a variety of backgrounds including sales, marketing, finance, real estate, healthcare, military, technology, engineering, as well as education. The common strengths across our franchise community are an entrepreneurial spirit, a strong desire to make a difference in children’s lives, a strong work ethic, and a determination to succeed.

What are the key benefits of owning this franchise?

• Revenue – Huntington is the #1 revenue-producing tutoring franchise, with franchisees earning 46% more revenue than our closest competitor.
• Growth – Average center revenue has increased 33% from 2009-2018. We plan to continue to improve all of our support programs (marketing, field and operational support, training, technology) to keep our franchisees on the path of continued, strong growth. And, we plan to steadily grow our footprint and brand by strategically expanding the number of new franchises opened.
• Industry – Tutoring and test prep is a 4.9 billion dollar industry. Parents of students who are struggling as well as students who are ambitious seek out the enhanced learning services that Huntington offers.
• Business model – Multiple revenue streams, low startup expenses, flexible space options and staffing models to grow as your business grows.
• Student results – The key to Huntington’s success is simple – we produce results and our programs work. On average, students see an increase of 1 grade level each in Reading & Math, a 5.4 point increase in ACT scores and a 229 point increase in SAT scores.
• Training & support – Award-winning training department, initial and ongoing training throughout the life of the franchise agreement. Training includes online modules, local and regional sessions, Lunch and Learns and business planning/marketing calls.
• Franchisee community – Our franchisee community is one of our greatest assets. Coming from many different backgrounds and experiences, they share a commitment to the mission and a true desire to share best practices, help grow and develop the system, and help and support their fellow franchisees. National presence with locations available – Huntington has over 300 centers and is going strong, with opportunities throughout the U.S. to open and expand.

Business model

THREE SERVICES = THREE REVENUE STREAMS

As a Huntington franchisee, you will operate from a physical location where you offer services under the name Huntington in three areas that produce three revenue streams:

1. LEARNING CENTER SERVICES
2. SUBJECT TUTORING
3. TEST PREP

Key to our success

Diagnostic-prescriptive approach

New in 2020

Online tutoring services

Marketing

Benefit from a full-time marketing team that provides you with proven marketing strategies and guidance to make your job easier.

• Initial customized, comprehensive marketing plan for your center
• Advanced tools and systems to help you easily manage your marketing efforts
• Support at the national, regional and local levels
• National website (HuntingtonHelps.com)
• Public relations content
• Search Engine Optimization (SEO) / Search Engine Marketing (SEM)
• Templates for digital display ads, direct mail, newsletters, signage,
• Business directory listings
• Regional advertising coop (TV advertising),
• Local guidance on local Search Engine Marketing
• Technology to customize ads to your local market

Typical day

• Build and manage your team of professionals
• Community and on-going marketing
• Parent interaction