strEATS

About

Joey's Franchising Group operates passionate brands like Joey's Fish Shack, strEATS, Joey's Seafood Restaurants and more for well over 35 years.

Furthermore, Joey’s Franchising Group has great buying power which means lower food costs for our franchise partners.

We believe the next generation does not want to sit inside a typical Quick Service Restaurant (QSR). They want to go to their local spot that feels personable which is why it’s our goal to create franchises that curate & offer a sense of belonging.

We offer:

• • Concept Variety
  • Internal Supply Chain Relationships
  • 200 Years of Combined Contemporary Restaurant Experience
  • 35+ Years in Business

strEATS Franchise Advantages

Adaptive Menu – strEATS is not stuck in one food category. Our menu always rotates based on current market trends.

Local Feeling – A strEATS location doesn’t feel like a typical QSR. With an outside-the-box approach, each strEATS feels unique to the local climates they’re in.

Research Locations – We fill a market niche with little competition and provide developers and landlords with an exciting option compared to “ordinary” concepts in the market today. We also actively assist in handling negotiations and real estate hunting for you.

Low Barrier to Entry – A very competitive cost to open a strEATS compared to a similar-sized QSR.

Proven Track Record – With a 35-year track record, we limit the risk you incur.

We Make Life Easy!

We know the process of store ownership can be tedious and tough which is why we aim to make the process as easy as possible! Our prospective Franchise Partners have little to no work during build outs other than to simply sign off, get the keys and start selling!

Below are things we handle during the building process:

• Pulling permits
• Architectural drawings
• Finding advantageous locations
• Negotiating lease
• Offer to lease
• Handling quotes from general contractors
• Interacting & managing general contractors
• Check ups on the store throughout construction
• Ordering of equipment
• Training for staff & franchise partners

Training

We believe training is the most important investment of the time that a new franchise partner can make. Our four-week training program takes you through every aspect of restaurant management at an established training restaurant.

Training Includes:

• Food Preparation
• Purchasing
• Inventory & Food Cost Analysis
• Human Resources Management
• Local Store Marketing
• Service & Operational Systems
• Facilities & Equipment Management
• Financial Management

Taught by seasoned experts, the training features hands-on practical guidance. Our classroom sessions complement your “on-the-job” education and you will receive accounting, marketing and operations materials to assist you through the process.

A strEATS Opening Specialist along with an Operations Consultant will be on-site for at least one week. This is to ensure your opening is a smooth process for your new business.

Ideal Candidate

Our Franchise Development Team works very hard to find the right franchise partners to award a strEATS franchise to. When awarding franchises, we look for the following key attributes:

• A positive and outgoing attitude
• Good business acumen and business financial knowledge
• Strong problem-solving skills and the ability to see projects to completion
• Well-rounded people with leadership and communication abilities

Hands-on ownership is preferred but an Operating Partner should hold a minimum of 20% interest in the business if the majority owner is not a day-to-day operator.

*Food-service experience is a plus but not a prerequisite*